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Proactive environmental management practices matters to all types of businesses. Especially, in this current age and companies are more active with regards to these practices. These practices matters due to business sustainability measures. Furthermore, how to be sustainable in the long run in terms of environmental management. A key part of the business sustainability aspect, proactive environmental management is more important. Comparatively, to reactive management practices and measures. There are many pertinent environmental issues that have very quickly moved up. On top of this, expanded into the sphere of the social issues. Some vital examples includes single-use plastics. Also, includes the climate change and waste production. Hence, this is a key trend of the environmental issues mixed up with the CSR, i.e. Corporate Social responsibility. In addition to the CSR, other social issues. Clearly indicates that the key stakeholders associated and the consumers are paying more attention to the attitude.


Speaking in terms of the practicalities as a practitioner with a larger vision. Hence, the attitude is more focused towards environmental attitude. Furthermore, the performance of businesses across all sectors. Especially, with regards to the environmental attitude. It’s a scrutiny that can act as a vital encouragement for the organisations. Especially, for the sake of taking a strategic approach towards ‘EM’ or environmental management a bit differently. Obviously, than performed in the past or realistically the recent past.

Environmental attitude not only helps in long term sustainability. But, also a better relationship with the stakeholders. Yes, the word ‘Relationship’ is key in terms of the way the practices should take place. Further, more importantly initiate from the practitioner’s perspective. We have more practical examples with the big chains like McDonald’s and Costa Coffee. These are the multinationals that excel in proactive environmental management. The best attitude comes with the budgeting & allocation of resources. Especially, towards compliance with the EM, or environmental management.


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When it comes to ‘Reactive’, we have to be a bit more conscious in terms of the consequences. It can be even more costly. Furthermore, a larger than expected financial burden. Hence, as the reactive approach is always a hazard in terms of the consequences. This is something which is linked with the history of big organisations. Hence, as historically organisations have taken a reactive approach towards environmental management. The reactive environmental management can even be defined as the ‘End-of-Pipe’ solutions. That is, the solutions that don’t require top management involvement. Also, the involvement of external experts and/or large capital investment. The reactive approach taken towards environmental management is something that is at a minimum compliance with the legislation. Yes, we are talking about environmental legislation. Finally, the activities in order to achieve the short term goals.

The short term goals vary with the size of the organisation to the needs of the organisations. These goals includes much improved and improvised waste management practices as well as energy efficiency. At a higher level a good use of the energy efficient systems.


These are the more vital practices in environmental management as they have a bigger role to play. Hence, a more efficient and productive approach to environmental management is to take an attitude that is more proactive. In more technical terms the proactive environmental management are the implementation of the practices. Furthermore, the initiatives that reach beyond the minimum level of legal compliance.

There are many organisations, especially the MNC’s in fact most organisations that pursue and follow the proactive environmental management. The intention is the maintenance of the legal compliance. Hence, as well as improve the environmental performance. Some of the most distinguished examples includes innovative manufacturing practices and replacement practices. By replacement practices it means categorically the replacement of unsustainable material with sustainable. Also, coming up with more robust alternatives. Finally, the implementation of an accredited environmental management system.


The importance of proactive environmental management lays more emphasis in terms of the results. Hence, as compared to its counterpart, i.e. ‘Reactive’. The reasons are various and highlighted in ‘Bold’. Obviously, which includes the avoidance of legal prosecution. Importantly, the key involvement of the top management. The involvement of Top management is the most important one in terms of the significance. Significantly, as without the involvement of Top management, a company can’t initiate and regularly practice the proactive environmental practices.

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The following of Proactive environmental management in businesses means real business in long terms. Also, the organisation eliminates the possibilities of prosecution by the regulatory bodies that includes the ‘EC’, i.e. The Environment Canada. Hence, by being aware of the environmental practices. Furthermore, actively looking for the opportunities to improve environmental performance. Most importantly, the companies should have knowledge of the legal compliance. Furthermore, the awareness of the potential legislative changes.

The involvement of Top management in ‘PEM’ is more important as well for the sake of setting an example and working standards for all employees. It’s one of the top level importance for best practices. ‘Best Practices’ are the practices that are practised symbolically in organisations. Particularly, for the sake of better management of the ‘EMP’ or Environmental Management practices.


Finally, in terms of the benefits to the businesses the importance is much more overwhelming. These practices can also vitally translate into a substantial increase in the productivity levels. Hence, as well as efficiency by the identification of the environmental issues on larger scale. The later one, i.e. the identification part is rather a more technical one. Also, a much more regarded process than compared to the first one. The best part is the cultivation of a culture of proactive environmental management. As opposed to reactive environmental management within an organisation offers potential competitive advantages. Lastly, long term financial benefits and much improved environmental performance.

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MBE Digital Media Team
MBE Digital Media Teamhttps://blog.mbeforyou.com
MB Enterprises is an independent, Canada based business solutions and services providing group that is envisioned to lead the industry through trend-setting innovation and ground-breaking ideas.

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